To create a buzz for an Industrial product in a creative way that appealed to the target audience while emphasizing the brands innovation and reliability.
The launch ads we created were clever and appealing. With the first ads containing the headline 'Sudden increase in air pressure detected over India'. We managed to create a clever way to promote the air compressor manufacture. The follow up ads concentrated on Individual products with the same tone as the launch ad. We also created other marketing collaterals, including technical brochures that established a strong identity for FS Curtis.